how to torcer
Skol was the official beer of the first ever Olympic Games held in Brazil. To match this epic feat, we created the first ever Official Delegation for a brand.
And like any other delegation, ours also had official uniforms, anthem, medals, and of course, its own celebratory dances: “How to torcer”. We created 15 different types of dances for 15 different types of sports. It was an instant social media hit.